[ Igniting Entrepreneurship: Think-In Espoo Creates a Vibrant Entrepreneurial Community ]

Role
M.A. Student Service and Strategic Designer at Aalto University

Outcome
Think-In Espoo is a service that inspires and guides people towards starting their own businesses. It provides easy access to information, support, and connections to Yritys Espoo, helping turn ideas into real businesses.

Think-In Espoo is a strategic initiative designed to inspire and guide Iso Omena Service Center residents towards entrepreneurship. Through engaging public video screenings, impactful talks by established entrepreneurs, and collaborative drop-in events in partnership with Yritys Espoo, Think-In Espoo creates a dynamic environment that fosters curiosity, inspiration, and action.

Operating on a flexible engagement pathway, Think-In Espoo caters to individuals at various stages of their entrepreneurial journey, from those curious about entrepreneurship to those learning about it, seeking inspiration, and ultimately developing business ideas to bring to Yritys Espoo.

Already producing positive results, with invitations to present to directors of Yritys Espoo and Service Center managing team members, Think-In Espoo hosted a successful pilot event, Yrityspäivä. The Service Center plans to further refine and expand this concept to serve the visitors of the Iso Omena Service Center, creating a thriving entrepreneurial community.

Collaborations / Role

Aalto University / University Sponsor
Tuuli Mattelmäki / Professor + Course Leader
Iso Omena Service Center / Client
Veera Vihula / Project Manager
Elisabeth Fried / M.A. Student Collaborative and Industrial Designer
Roope Kolu / M.A. Student Collaborative and Industrial Designer
Jutta Menestrina / M.A. Student Collaborative and Industrial Designer
Yiding Zhang / M.A. Student Collaborative and Industrial Designer

Location

Espoo, Finland

Year

2017

Elisabeth Fried
Tito F. Williams II
Yiding Zhang

Photo Credits

Previous
Previous

Unlocking the Power of User Insights: Optimizing Timing for Designing Future Banking Services at OP

Next
Next

Transforming Finnish Food System: Food Systemantics for Sustainable Farming